If your mobile marketing strategy does not include text messaging, you are missing out. While consumers may choose to ignore phone calls or delete emails, text messages rarely go unread.
 |
| |
| |
Effective Data Mining Generates New Sales
If your mobile marketing strategy does not include text messaging, you are missing out. While consumers may choose to ignore phone calls or delete emails, text messages rarely go unread.
Statistics prove it:
- 98% of Text Messages are read, compared to:
- 22% of Emails
- 29% of Tweets
- 12% of Facebook Posts
Convinced yet? Think about how often you ignore calls from an unknown number or delete an email without reading it. How often do you delete a text message or let texts pile up without reading them?
Text messaging can be used to attract new customers, instantly reach sales prospects, send customer service status updates, and more. Once a customer opts in to receive multimedia messages, they can receive vehicle details, photos, service updates or open a live chat. It’s that easy!
SMS campaigns have such high engagement because they are targeted to an already highly engaged audience. If a customer willingly provides their mobile number they are opening up that channel of communication. Why aren’t you engaging them?
|
|
| |
|
|
 |
