I understand that you are going to be attending NADA. I wanted to personally invite you to my seminar on how to Increase Sales & Fixed Ops with Email Marketing.
From the desk of
Peter Martin
 
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Congratulations go out to the NEBC team for the phenomenal success they are having in May. They wanted to share with you the results available at this time from our 3-Touch Memorial Day conquest blasts for Chrysler, Jeep, and Fiat.

We saw open rates and click-thru rates that far surpassed industry standards. The most popular link was the "Value My Trade – Kelley Blue Book" option, which is a great buying indicator. These auto-intenders are clearly already in the buying funnel.

Chrysler, Jeep, Dodge & Ram for 2 drops:
Email Volume810,076
Total Opens156,609
Open %19.33
Total Clicks25,440

Jeep for 2 drops:
Email Volume200,000
Total Opens30,903
Open %15.45
Total Clicks3,991

Fiat for 2 drops:
Email Volume200,000
Total Opens37,976
Open %18.98
Total Clicks5,947

I will be sharing the detailed reporting next week. After a super Memorial Day weekend and closeout, let's continue to ride this wave of success into the summer. Give me a call if you have any questions about our campaigns.
 
Cactus Sky | 5454 Lena Road, Suite 104 | Bradenton, FL 34211