Has dealership staff turnover negatively impacted your customer retention?
Over a 60% turnover rate in the auto industry is a problem.
We have developed a new customer retention program that will help you expand your customers' contact database. For example, we have a client with 61 dealer clients. His contact database was 62 contacts (proving the point above!). We took his list and cross-referenced it against our comprehensive dealer contact database and were able to provide an additional 607 other contacts at his client dealerships. Now the whole team at each dealer understands the value he provides.
Increase dealer retention with improved client communication and value building.
Is your customer still your customer?
According to NADA, the average dealership has over 50 employees, but you're working with only one or two of them. In other words, most of the staff know nothing about you, what you're doing for the dealership or the value you provide. With over a 60% turnover rate in the industry, there's a good chance that the person who hired you will move on ... and there goes your client.
"There is no doubt in my mind that Cactus Sky’s email campaign had a large positive impact at our NADA booth this year. We got 4 times the amount of leads than previous years. I definitely recommend them if you need to reach the decision makers across the country."
- Alex Rounds, Digital Marketing Manager, AdPro 360
Keep your hard-earned clients
You work hard to attract and sign customers. Don't let the changing bodies in the chairs undo your hard work. Contact us about a customer retention campaign and remind the whole dealership team that you're working hard to make them successful.