Featured Speaker:
Chip King
October 5th, 2015
Monday 1:30 PM - 2:20 PM
 Driving Revenue: Focus on Your Caller's Journey
We have seen the increase in the attention to the phone call. This session will take it a step further and focus on the non-sales call. Learn why it's not just about the sales call, it's about your Caller's Journey and what it feels like to call your dealership. Discover how that affects your customer staying in the cycle and returning to your dealership.

Primary Learning Objectives:
  Learn how to improve your customer retention and visibility into your Caller's journey.
•  Focus on your Caller's experience and determine how that will positively impact your bottom line and improve CSI.
•  Take an in-depth look at how Fixed-Ops will result in revenue and greater customer loyalty.
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