Featured Speaker:
Tom Stuker
Stuker Training
October 6th, 2015
Tuesday 1:30 PM - 2:20 PM
Champagne Ballroom 1
 
 
 Mastering the Art of the Referral
Anyone can increase their number of referrals and more importantly sales by doing one simple thing, asking for referrals. Assuming that positive word-of-mouth marketing will lead to another sale is not enough. This is where the difference between working proactively rather than reactively can increase the number of units sold.

Referrals are a powerful selling tool that, when handled correctly, can boost business results. In this session, attendees will learn how to master the art of the referral, the exact word tracks to achieve maximum opportunities, how to overcome referral reluctance, how to call referrals and how to make the most out of a referral strategy.

Primary Learning Objectives:
  Learn the soft sell/smart sell word tracks that provide salespeople with the max amount of referral opportunities.
•  Develop tools to overcome referral reluctance and objections in order to get more prospects.
•  Learn how to call the referral and follow-through with the available opportunity.
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