Imagine pulling customers directly out of your competitors’ showrooms. Digital technologies are evolving every day and marketers can use these tools to their advantage. With the power of mobile marketing, you have the opportunity to do just that. It’s easy!
- Potential car buyer walks into competing dealership
- Receives a push notification from one of their apps
- Car buyer is shown an offer for your dealership!
Smart phones and mobile devices are GPS enabled and feature location based services. Many apps people use regularly (like Facebook, Twitter and Foursquare) result in an influx of behavior-based-geographical data. Dealer e Process is pleased to introduce geo-fencing for the automotive industry. Geo-fencing establishes a virtual perimeter around any real location, such as 1 square mile around 10 competing dealerships.
Here’s how it works, when someone carrying a smartphone or tablet enters the virtual perimeter, their GPS enabled device sends out geo-location data. This gives you the ability to deliver a message in real time, right when a customer is sitting in a competitor’s showroom. It’s that simple!
Harness the power of mobile marketing and steal customers from your competitor’s showroom.
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