EZ Referral Network Tip of the Month
Last month, we discussed how important it is to ask every satisfied customer to send you their friends and neighbors that are interested in a car. We wanted that to be the first tip because without those referrals your network can't start to grow. 60% of your new car buying customers know someone who is looking to buy a car within 60 days. So when your customer gets home, they are the first representation of your dealership and can be a huge reference if they had a great experience.
The next step is networking to your friends, family, neighbors and co-workers.
This step is important because every one of these people should know you work in the car industry. This will ensure your name is the first they think of when they, or someone they know, are ready to buy a new car.
EZ Referral Network is a technology-based referral program that uses social media and mobile technology to increase dealership referrals. Created by a dealer for dealers, the program supports the essential brick-and-mortar sales professional with technology that empowers them to build relationships to create a robust and profitable referral network. Learn more about EZ Referral Network clicking on the video below.
Click on the button below to learn more about EZ Referral Network.
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