In this workshop, I will discuss how dealerships can use intelligent engagement and technology to influence today's car shoppers, driving higher conversion rates, both online and over the phone.
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INSERT_FIRST_NAME
My name is David Krier and I'm the owner of Guest Concepts. The reason for this email is that your dealership is a current client of our 1stPencil desking solution, and this month I am going to start providing a monthly email to all our client dealerships with updates and some best practices for using 1stPencil.
A little background on me: I am a car guy through and through and was fortunate to work at Galpin Ford. During my time there I perceived the need for a better and more streamlined set of closing tools to keep prospects in the showroom. And so I started Guest Concepts, and Galpin became one of my first clients. Here's what they have to say:
"The 1stPencil Desking solution is an effective tool for increasing Customer’s satisfaction and closing ratios. This process also increases confidence levels of our Salespeople as they present offers to our Customers. We all know the confidence expressed by our Salespeople is critical in closing the sale."
Bert Boeckmann, Owner - Galpin Ford
Our product has many closing tools incorporated into it, and we've noticed that not all of our clients use it to its full potential. My hope is that these monthly tips will not only better educate our users about all of the tools but also provide some best practices on how 1stPencil is being used in other dealerships. We'd love to see all our clients have the same type of success as Galpin. See the first tip below … it will keep your prospects interested and engaged instead of wandering the lot.
As always if you have questions or need any help please do not hesitate to contact me. Thanks for taking a moment.
Thank You,
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TIP: Advanced Inventory Search
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Your salesperson has a customer on the lot looking for a used SUV with low mileage. He said he has great credit, $1,500 down but needs to be around $350 per month. The Advanced Inventory Search feature in 1stPencil can zero in on the units that fit in about 20 seconds.
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