Thanks to the internet, there's often a wide gap between what a customer thinks their trade is worth and what it's worth in reality.

The 1stPencil Desking Solution from Guest Concepts incorporates a Trade Evaluation Solution. It's the most effective tool on the market to help you establish credibility, overcome unrealistic expectations and close the deal.

And that's just one of the many features built into 1stPencil, all designed to help you sell more vehicles. Join the more than 600 dealers using 1stPencil to sell more efficiently … contact us for a demo and a special offer today!