|
|
Customer Retention
|
|
Proactively nurture your current customer base with automated marketing campaigns that are personalized for each customer.
|
|
Fact – The average dealer’s customer retention rate for repeat vehicle purchases is 22%. (Pearl dealer data analysis)
|
|
|
|
|
Conquest Marketing
|
|
Identify and target customers who did not buy from you by year, make, model, FICO, and more.
|
|
Fact – Over 3 million leases are expiring in 2017 alone. (Pearl dealer data analysis)
|
|
|
|
|
Service Drive Marketing
|
|
Automatically market to pre- qualified customers coming through your service lanes every day.
|
|
Fact – Over 50% of a dealer’s service traffic did not buy their vehicle from that dealership. (Pearl dealer data analysis)
|
|
|