![pepole](http://www2.pearlsolutions.com/l/62072/2016-12-30/3bl8mr/62072/113386/pepole.png)
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Customer Retention
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Proactively nurture your current customer base with automated marketing campaigns that are personalized for each customer.
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Fact – The average dealer’s customer retention rate for repeat vehicle purchases is 22%. (Pearl dealer data analysis)
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![search_icon](http://www2.pearlsolutions.com/l/62072/2016-12-30/3bl8mw/62072/113390/search_icon.png)
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Conquest Marketing
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Identify and target customers who did not buy from you by year, make, model, FICO, and more.
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Fact – Over 3 million leases are expiring in 2017 alone. (Pearl dealer data analysis)
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![settings_icon](http://www2.pearlsolutions.com/l/62072/2016-12-30/3bl8n1/62072/113394/settings_icon.png)
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Service Drive Marketing
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Automatically market to pre- qualified customers coming through your service lanes every day.
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Fact – Over 50% of a dealer’s service traffic did not buy their vehicle from that dealership. (Pearl dealer data analysis)
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